By Johnny DiLoretto
Fox 28’s Good Day Columbus
Genius/Keepin’ It Real Afficianado
Keeping it real… Being you… Staying true to yourself… Whatever you want to call it, you’ll never reach your full potential as an on-air talent without coming to some kind of comfortable agreement with the microphone or camera. So how to be yourself and deliver the broadcasting goods? Well, first, try some practice runs where you deliver some hard news as though you were telling it to a friend. Something like “hey, did you see that big-ass fire last night? Whoof, damn thing blazin’ — nearly burnt up every house on the block. Guess it started because some fool fell asleep chompin’ on a cigar while he was reading Moby Dick. The book went up and shooof – there you have it. Big book, big fire.”
Ok, maybe that’s a little too casual… but what do you want? This is my first blog entry. Seriously though, the above paragraph is not a bad place to start. Just keep reeling it in until you’re still being you and still getting the info through. And remember — the audience respects an on-air person who isn’t faking it. They’ll accept you, the camera and the microphone will accept you, if you behave more like a real person and less like a robotic impersonation of some stiff, generic anchor person.
Johnny DiLoretto is an anchor for Fox 28’s Good Day Columbus in Columbus, OH. He is a genius and a scholar, and a genius (one more for good measure), and he loves Scotch, scotch, scotch. Ok, we made that up.
Ohio Center for Broadcasting